- Franchising
"A marketing system revolving around a two-party legal agreement, whereby the franchisee conducts business according to the terms specified by the franchisor"
- Franchise contract
"The legal agreement between franchisor and franchisee"
- Franchisee
"An entrepreneur whose power is limited by a contractual agreement with a franchisor"
- Franchise
"The privileges conveyed in the franchise contract"
- Franchisor
"The party in the franchise contract that specifies the methods to be followed and the terms to be met by the other party"
No comments:
Post a Comment