Types of Franchises

1. Product and Trade Name Franchise
   Grants the right to use a widely recognized product or name


2. Business Format Franchise
   Provides an entire marketing system and ongoing guidance from the franchisor


3. Piggyback Franchising
   The operation of a retail franchise within the physical facilities of a host store


4. Master Licensee
   An independent firm or individual acting as a sales agent with the responsibility for finding new franchises within a specified territory


5. Multiple-Unit Ownership
   Holding by a single franchisee of more than one franchise from the same company


6. Area Developers
   Individuals or firms that obtain the legal right to open several franchised outlets in a given area.